Established 1985

La belle Epoque French Mid Century Motor Oil Advertising Poster ‘Igol’ by Chauveau, 1950s

French Mid Century Motor Oil Advertising Poster ‘Igol’ by Chauveau, 1950s

$495.00

This is a Mid-Century Modern period French advertising poster for Igol Motorcycles Racing Oil by Marcel Chauveau, 1955. This wonderfully modern image features a very clean design – the poster is primarily a blank white. In the bottom center of the poster is a snapshot of a motorcycle race that grows larger as it extends to the right side of the poster. A racer, number 9, dressed in dark colors with a bright red helmet, is seen in the center background of the image, with another racer, number 6, ahead of him in the foreground. The foregrounded racer is intricately detailed: his white helmet reads “Igol,” and he is dressed in orange to match his orange bike. The image features bold colors of blues, oranges, reds and browns; the sketch-like design of the image emphasizes the dynamic movement of the race. At the very bottom of the poster, below the image, there is text reading – first in black cursive typography – “sponsored by oils,” and then – in bright red block typography – “Igol.” This is a very rare Mid-Century Modern period advertising poster.

This poster was printed by B. Sirven, Imp. Toulouse, d’apres Maraf Chaureau, France 1955.

Details

Origin:

France

Circa:

1955

Size:

15.875'' x 23.5''

ID:

#01902

Condition:

Very Good

Linen Backed:

Yes

Size

Unit

Inches

Centimeters

Width

15.875

40.3225

Height

23.5

59.69

Depth

0.1

0.25

Details

If for any reason you are NOT satisfied with your purchase, please email posters@labelleepoque.com ,  or call +1 (212) 362-1770 within 72 hours of receipt of shipment. We will email a confirmation of return. You must then return the poster(s) within three business days of our email confirmation via insured shipment at your expense (Customer is responsible for loss or damage) to:

La Belle Epoque 71 8th Avenue, New York, NY 10014-1227

Otherwise, all sales are final. Thanks!

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