French Art Nouveau Silver Polish Advertising Poster ‘Plaque Electra’ by R. Gautier, 1900

$1,550.00

For yesterdays’ housewife, polishing silver was a terribly difficult task, but look! Plaque Electra to the rescue! This poster advertises Electra solution; a dip in Electra completely revamps the shine and sparkle of your silver and jewelry without any rubbing. Labor-saving products like this were among the most welcome effects of the industrial era: individual inventors and large industrial combines alike put their effort into products that would lessen the drudgery of running a household. A smart move on the artist’s part; the poster shows a sweating woman on the top left suffering from NOT using the advertised product. Whereas, the woman front & center is living in the lap of luxury. ‘Plaque Electra’ with a bright blue background, this poster shows a beautiful silverware set in the front, white, blue, and black font colors, also including yellows, oranges, and red on the border.

Details

Artist:

Origin:

France

Circa:

1900

Printer:

Via-Decor - Paris

Size:

45.5'' X

61''

ID:

#00516

Style:

Art Nouveau, Belle Epoque

Condition:

Good

Wear:

Minor Cracks, Wear consistent with age and use

Linen Backed:

Yes

Additional Conditional Info:

Colors fresh, Long tear on the bottom right of the lettering box

Size

Unit

Width

Height

Depth

Inches

45.5

61

Centimeters

45.5

61

Return Policy

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La Belle Epoque 71 8th Avenue, New York, NY 10014-1227

Otherwise, all sales are final. Thanks!